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What is Link Juice?

Link juice is a term that was first coined by Greg Boser. Link juice can be called a thing that is considered by Google to rank websites. Link Juice is very important aspect taken into consideration by Google for ranking a website. More inbound links a site has, more it receives link juice. Strong inbound links help a website in getting on the top of a Search Engine Result Page (SERP). Only quality inbound links help in creating good quality link juice that is beneficial for your site and help in achieving high Page Rank.

Google searches for the sites that link with each other. Link juice is a word or term which is used for the benefit, a link will add to the website, as all links are not quality links. Backlinks are very important to your website, as it helps in getting your website’s rank high in the Search Engine Result Page (SERP).

A link may be more beneficial or will create more link juice if it does not include nofollow attribute and link is not part of link exchange. Such link is not assumed as paid link to improve the ranking by search engines.

Articles, blogs, content are the best way to get more quality link juice to your site. Content is always taken into consideration by all visitors, viewers or readers. Therefore get more links through content and get quality link juice. Thus it is very helpful in getting link juice in a very short time.


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