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What do SEO and Real Madrid have in common?

Sales, Sales, Sales

With the recent arrival of Cristiano Ronaldo and Kaka on world record transfers, search engine searches for Real Madrid have skyrocketed.

Searching within the last 30 days the increase in trends on keywords related to Real Madrid and Ronaldo.

Ronaldo Jersey has a search volume of 33,100 and Cristiano Ronaldo of 1,100,000

Search terms related to Ronaldo jersey Worldwide, Last 30 days

Top searches

1. ronaldo madrid

2. ronaldo madrid jersey

3. real madrid ronaldo

4. real madrid jersey

5. cristiano ronaldo jersey

Rising searches

1. ronaldo madrid +90%
2. real madrid ronaldo +60%
3. ronaldo madrid jersey +50%
4. real madrid jersey +50%

Regional interest for Ronaldo jersey

1. United States- 95/100 on Search Volume index

2. Canada- 80/100 on Search volume index

3. United Kingdom- 60/100 on Search volume index

Capitalizing on the increase in searches for Real Madrid products, it its vital that companies jump on the bandwagon early to capitalize on this increase in interest for merchandise.
Doing so will have a very high return on investment.

Even a PPC campaign is only $0.46 per click

So lets see if the online stores capitalize on this potential and do SEO on these keywords and make some extra profit they didnt think possible

John Vlasakakis
SEO Consultant

Are you considering Microsoft Bing?

Yes, We know it is just 5-6 weeks old… But it is still worth considering as a major marketing media for future.

According to new figures from Nielsen, Bing has recorded 2.35 million unique browsers in Australia since its launch on June 3. Google recorded 9.52 million unique browsers, up from 9.1 million in May and 8.9 million in April. Yahoo!7 recorded 3.37 million unique browsers in June, up from 3.23 million in May and 3.13 million in April. But Bing’s market share may be set to increase, with Ninemsn expected to introduce print advertisements for Bing in magazines starting from next month.

It will be difficult for Bing to compete with Google, which currently accounts for 90% of Australian searches and holds 94% of the $800 million search advertising market. Before Bing was launched, Ninemsn accounted for less than 5% of all searches made in Australia, which has increased way out of thier expectations.

The way they have started spending on Microsoft Bing it looks an SEO company could rarely ignore this for their business or for clients business. We know for the fact that it would be hard for them to emulate Google’s success but if the launch is making a diffrence in number of users extra functionalities they introduce will definately bring a huge loss to established Search Engine World